A small, and ambitious, lab that creates branding programs, company philosophies, strategies, global advertising campaigns, logos, record covers, film titles, music, apps, products, books, websites, invisible designs, and lectures. Our clients include multinationals, museums, startups, the people of New York City, composers, galleries, record companies, living legends, Pulitzer Prize winners, design conferences and John Coltrane.
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Book
Universal Principles of Branding
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Tape
![](https://malcontent.com/wp-content/uploads/2020/07/BrandBox_preview_thumbnail-800x640.jpg)
Podcast
BrandBox
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Ethel
25th Anniversary
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Blue Note Records
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Oumlil
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The Agency Group
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Central Park SummerStage
![](https://malcontent.com/wp-content/uploads/2018/11/HP_preview_thumbnail-800x640.jpg)
HP
![](https://malcontent.com/wp-content/uploads/2021/05/Guggenheim_bags_preview_thumbnail_rev2-800x640.jpg)
Guggenheim Museum
Packaging
![](https://malcontent.com/wp-content/uploads/2019/02/Duchamp_ManRay_preview_thumbnail-800x640.jpg)
Sean Kelly Gallery
Marcel Duchamp – Man Ray: 50 Years of Alchemy
![](https://malcontent.com/wp-content/uploads/2018/11/Atlantic_preview_thumbnail-800x640.jpg)
Atlantic Records
![](https://malcontent.com/wp-content/uploads/2019/04/SVA_preview_thumbnail-800x640.jpg)
Faculty
School of Visual Arts / Masters in Branding
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Melbert B. Cary Professor
Rochester Institute of Technology
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